[Case 02]
Enhanced accessibility through intuitive navigation
Entertainment
Boting Parks
Redesigning the Digital Experience of Boting Parks
[Project Overview]
This project focused on redesigning the Boting Parks website to improve usability and make key information more accessible and intuitive for visitors. The goal was to simplify navigation while creating a cleaner, more modern visual design that better reflects the park’s experience.
[Problem Statement]
The original website made it difficult for users to quickly understand the park’s offerings and find key information. Its unclear structure and outdated visual design created friction in the browsing experience.
[Industry]
Entertainment
[My Role]
UX/UI Designer
[Platforms]
Desktop and Mobile
[Timeline]
October 2025- February 2026
[Persona]
Jorge Munuera
Copywritter
Age: 27
Location: Barcelona
Tech Proficiency: Moderate
Gender: Male
[Goal]
Quickly understand what activities the park offers.
Find practical information (prices, location, opening hours).
Plan a visit easily with friends.
[Frustrations]
Difficulty finding key information quickly.
Confusing navigation and unclear structure.
Outdated design that reduces trust and engagement.
[Process]
[01] User Research
User Survey: Collected responses to understand what information users look for when planning a park visit.
Benchmark Analysis: Analyzed similar leisure and adventure park websites to identify common patterns and best practices.
User Journey Mapping: Mapped the typical steps users follow when exploring activities and planning a visit.
[02] Insights
Users scan websites quickly and need clear information hierarchy.
Visual clarity strongly influences perceived trust and quality.
Simple navigation reduces cognitive load and decision time.
[03] Design Solution
Reorganized information architecture for clearer content hierarchy.
Simplified navigation with clear sections for activities and planning.
Introduced a cleaner and more modern visual design system.
[04] Testing & Iteration
Tested navigation clarity through quick usability checks.
Iterated layout based on feedback about information visibility.
Refined visual hierarchy to improve scannability.
[Outcome]
Clearer understanding of park activities for new visitors.
Faster access to practical information.
More engaging and visually appealing user experience.
[Key Learnings]
Information Clarity
Clear structure dramatically improves usability.
Visual Hierarchy
Strong hierarchy helps users scan and decide faster.
User Flow
Simplified navigation reduces friction in exploration.
[Case 01]
Enhanced accessibility through intuitive navigation
Entertainment
[Industry]
Entertainment
[My Role]
UX/UI Designer
[Platforms]
Desktop and Mobile
[Timeline]
October 2025- February 2026
Boting Parks
Redesigning the Digital Experience of Boting Parks
[Project Overview]
This project focused on redesigning the Boting Parks website to improve usability and make key information more accessible and intuitive for visitors. The goal was to simplify navigation while creating a cleaner, more modern visual design that better reflects the park’s experience.
[Problem Statement]
The original website made it difficult for users to quickly understand the park’s offerings and find key information. Its unclear structure and outdated visual design created friction in the browsing experience.
[Persona]
Jorge Munuera
Copywritter
Age: 27
Location: Barcelona
Tech Proficiency: Moderate
Gender: Male
[Goal]
Quickly understand what activities the park offers.
Find practical information (prices, location, opening hours).
Plan a visit easily with friends.
[Frustrations]
Difficulty finding key information quickly.
Confusing navigation and unclear structure.
Outdated design that reduces trust and engagement.
[Process]
[01] User Research
User Survey: Collected responses to understand what information users look for when planning a park visit.
Benchmark Analysis: Analyzed similar leisure and adventure park websites to identify common patterns and best practices.
User Journey Mapping: Mapped the typical steps users follow when exploring activities and planning a visit.
[02] Insights
Users scan websites quickly and need clear information hierarchy.
Visual clarity strongly influences perceived trust and quality.
Simple navigation reduces cognitive load and decision time.
[03] Design Solution
Reorganized information architecture for clearer content hierarchy.
Simplified navigation with clear sections for activities and planning.
Introduced a cleaner and more modern visual design system.
[04] Testing & Iteration
Tested navigation clarity through quick usability checks.
Iterated layout based on feedback about information visibility.
Refined visual hierarchy to improve scannability.
[Outcome]
Clearer understanding of park activities for new visitors.
Faster access to practical information.
More engaging and visually appealing user experience.
[Key Learnings]
Information Clarity
Clear structure dramatically improves usability.
Visual Hierarchy
Strong hierarchy helps users scan and decide faster.
User Flow
Simplified navigation reduces friction in exploration.
[Case 01]
Enhanced accessibility through intuitive navigation
Entertainment
[Industry]
Entertainment
[My Role]
UX/UI Designer
[Platforms]
Desktop and Mobile
[Timeline]
October 2025- February 2026
Boting Parks
Redesigning the Digital Experience of Boting Parks
[Project Overview]
This project focused on redesigning the Boting Parks website to improve usability and make key information more accessible and intuitive for visitors. The goal was to simplify navigation while creating a cleaner, more modern visual design that better reflects the park’s experience.
[Problem Statement]
The original website made it difficult for users to quickly understand the park’s offerings and find key information. Its unclear structure and outdated visual design created friction in the browsing experience.
[Persona]
Joirge Munuera
Copywritter
Age: 27
Location: Barcelona
Tech Proficiency: Moderate
Gender: Male
[Goal]
Quickly understand what activities the park offers.
Find practical information (prices, location, opening hours).
Plan a visit easily with friends.
[Frustrations]
Difficulty finding key information quickly.
Confusing navigation and unclear structure.
Outdated design that reduces trust and engagement.
[Process]
[01] User Research
User Survey: Collected responses to understand what information users look for when planning a park visit.
Benchmark Analysis: Analyzed similar leisure and adventure park websites to identify common patterns and best practices.
User Journey Mapping: Mapped the typical steps users follow when exploring activities and planning a visit.
[02] Insights
Users scan websites quickly and need clear information hierarchy.
Visual clarity strongly influences perceived trust and quality.
Simple navigation reduces cognitive load and decision time.
[03] Design Solution
Reorganized information architecture for clearer content hierarchy.
Simplified navigation with clear sections for activities and planning.
Introduced a cleaner and more modern visual design system.
[04] Testing & Iteration
Tested navigation clarity through quick usability checks.
Iterated layout based on feedback about information visibility.
Refined visual hierarchy to improve scannability.
[Outcome]
Clearer understanding of park activities for new visitors.
Faster access to practical information.
More engaging and visually appealing user experience.
[Key Learnings]
Information Clarity
Clear structure dramatically improves usability.
Visual Hierarchy
Strong hierarchy helps users scan and decide faster.
User Flow
Simplified navigation reduces friction in exploration.